Data protection and privacy policy

Last updated March 2022 for Air

This Privacy Notice is meant to help you understand the privacy practices of Philips Domestic Appliances Nederland B.V., Claude Debussylaan 88, 1082MD, Amsterdam, the Netherlands and its affiliates and subsidiaries, hereafter referred to as “Philips Domestic Appliances”, “our”, “we” or “us”.


Philips Domestic Appliances appreciates the interest you have shown in our company, products and services by visiting our website or other communication channels, including, but not limited to, our social media pages and/or channels and blogs (together the "Philips Domestic Appliances Pages"). This Privacy Notice applies to the Personal Data that we may collect or process when you interact with Philips Domestic Appliances. You can interact with us through the Philips Domestic Appliances Pages, through the purchase of our products and use of our services, through marketing communications, and through our customer support.

To create a global approach for the protection of Personal Data and allow internal data transfers between our group companies worldwide, Philips Domestic Appliances has adopted the Philips Domestic Appliances Privacy Policy and entered into an intra group data sharing agreement, with the standard contractual clauses where required. 

You have shown your trust in us by interacting with our Philips Domestic Appliances Pages and we value that trust. We are committed to protecting your privacy at all times.

What personal data do we collect and for which purpose?

When using the term Personal Data, we mean information that relates to you and allows us to identify you, either directly or in combination with other information that we may have.

Purchase & Registration Data

When you purchase Philips Domestic Appliances products/services in our online stores, we may collect the following Personal Data:
• Shipment and invoice address;
• Phone number;
• Invoice history (overview of Philips Domestic Appliances products/services purchased);
• Details of your product/service (e.g. the name of the product/service, the product category it belongs to, the product model number, date of purchase, proof of purchase).

We may use this Personal Data to fulfil your purchase and/or register your product. 

We consider the processing of your Purchase and Registration Data to be necessary for the performance of the contract to which you are party. 

Online Feedback Data

You can choose to give your feedback, comments, questions, ratings and reviews in online evaluations (Online Feedback). 

Where you make use of this opportunity, we may process the following Personal Data: 
• Your cookie ID; 
• The content of your feedback/comments/questions/rating review; 
• Your contact details, in case you provide them to us. 

We may use this Personal Data to gain valuable insights and to improve our Philips Domestic Appliances Pages, products and services.

We consider the processing of your Online Feedback Data to be based on our legitimate interest.

Customer Care Data

When you communicate with one of our Philips Domestic Appliances Customer Care
representatives by email, phone, chat or in writing, we may process the following Personal
• Your call recording, communication history, purchase history, your experience,
the content of your questions.

We may use this Personal Data to provide you with customer support, respond to your inquiries, fulfil your requests and provide you with related service (such as: repair or redeem products/services). We may also use this Personal Data to improve, fix and customize our products and services, to meet compliance standards and to educate our Customer Care employees during training.

If we provide this service on the basis of an agreement with you, we consider the processing of your Personal Data to be necessary for the performance of the contract to which you are party.

In other cases, we consider this processing of your Personal Data to be based on our legitimate interest.

Improve our products and service

We may collect Personal Data from you, while you are using Philips Domestic Appliances Products/Services and/or visiting our Philips Domestic Appliances Pages for analytical purposes. We may do this in order to improve our Products/Services and to enhance the user experience. We may also do thisto gain insightinto which audiences may be interested in our Products and/or Services.

We consider this processing of your Personal Data to be based on our legitimate interest.

Sharing your Personal Data with others

Affiliates and service providers

We may disclose your Personal Data, to the extent necessary:
• To our affiliates and subsidiaries, only for the purposes described in this Privacy Notice;
• To our third-party serviceproviders, who provide services such as website hosting, data analysis, payment/billing processing, order fulfillment, information technology and related infrastructure provision, customer service, email delivery, CRM, identity management, event management, marketing intelligence, auditing, fraud detection and other services;
• To third parties, to permit them to send you marketing communications,consistent with your choices (only if you have opted in);
• To your connections associated with your social media-account, to other website users and to your social media account provider, in connection with your social sharing activity.

Other uses and disclosures

We may also use and disclose your Personal Data as we believe to be necessary or appropriate:
• To enforce our terms and conditions,
• To comply with applicable law,
• To respond to requests from public and government authorities,
• To cooperate with law enforcement, 
• For other legal reasons,
• To protect the rights, privacy, safety or property from us and/or you or others.

In addition, we may use, disclose or transfer your Personal Data to a third party in the event of any reorganization, merger,sale, joint venture, assignment, transfer or other disposition of all, or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings).

Third-party services

This Privacy Notice does not address, and we are not responsible for, the privacy, information or  other practices of any third parties, including any third party operating any website or service to which the Philips Domestic Appliances Pages link. It is important to note, that the inclusion of a link on the Philips Domestic Appliances Pages does not imply endorsement of the linked site or service by us.

We are not responsible for the information collection, use, disclosure or security policies or practices of other organizations, such as Facebook, Apple, Google, Microsoft, or any other third party such as app developers, app providers, social media platform providers, operating system providers, wireless service providers or device manufacturers, including with respect to any Personal Data you disclose to other organizations, through or in connection with the Philips Domestic Appliances Pages. These third parties may have their own privacy notices, statements or policies. We strongly suggest that you review them to understand how your Personal Data may be processed by them.

Third-party cookies or other tracking technologies

We may use cookies or similar technologies when you interact with the Philips Domestic Appliances Pages, when you visit our websites, use our social media pages, receive our emails, use our mobile apps and/or connected devices. In most cases we will not be able to identify you directly from the information we collect using these technologies.

The data collected is used to:
• Ensure that the digital channel functions properly;
• Analyze digital channel usage, so we can measure and improve performance of our digital channels;
• Connect to your social media networks and read reviews;
• Tailor advertising to your interests, both within and beyond Philips Domestic Appliances digital channels.

You can decline or delete cookies if you wish; while certain cookies are necessary for viewing and navigating on the websites or apps, most of the features will be accessible without cookies. We refer to the Cookie Statement and the Cooke Notice at the applicable touchpoint for more information.

How we protect Personal Data

How do we secure your Personal Data?

We apply organizational, technical and administrative measures to protect Personal Data trusted to us. Unfortunately, no data transmission or storage system is guaranteed to be 100% secure. If you have reason to believe that your interaction with us is not secure, please immediately notify us in accordance with the “Contact us?” section below.

How long will the Personal Data be kept?

We will retain your Personal Data for as long as needed or permitted in light of the purpose(s) for which it was obtained. The criteria used to determine our retention periods include: (i) the length of time we have an ongoing relationship with you; (ii) whether there is a legal obligation to which we are subject; or (iii) whether retention is advisable considering our legal position (e.g., statutes of limitations, litigation or regulatory investigations). Upon expiry of the retention period, your Personal Data will be deleted and/or rendered non personal.

Jurisdiction and cross-border transfer

Your Personal Data may be stored and processed in any country where we have facilities or in which we engage service providers, and by using the Philips Domestic Appliances Pages, products and services, you consent to the transfer of your Personal Data to countries outside of your country of residence, which may have data protection rules that are different from those of your country. In certain circumstances, the courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your Personal Data.

If you are located in the EEA, your Personal Data may be transferred to non-EEA countries that are recognized by the European Commission as providing an adequate level of data protection according to EEA standards. In exceptional circumstances, your Personal Data may also be transferred to countries that are not considered adequate by the European Commission. For transfers from the EEA, to such countries not considered adequate, we have put in place adequate measures to protect your Personal Data, such as standard contractual clauses adopted by the European Commission.

Your rights and choices

If you would like to submit a privacy request (to the extent this right is provided to you by applicable law), you may contact us through Contact | Philips Domestic Appliances. We will respond to your request consistent with applicable law. You can also submit your privacy
request here privacy-requests (

In your request, please make clear what Personal Data you would like to have changed, whether you would like to have your Personal Data deleted from our databases, or otherwise let us know the specific nature of your privacy request. For your protection, we may only implement requests with respect to the Personal Data associated with your account, your email address or other account information, that you use to send us your request, and please note we will verify your identity before implementing your request.

Please also note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to submitting your request. There may be residual information that will remain within our databases and other records (e.g. back-up).

If you have opted in and no longer want to receive marketing-related email from us, you may opt-out by clicking the unsubscribe button at the bottom of each promotional email you receive from us. We will comply with your request(s) as soon as reasonably practicable.
It may happen you will still receive a limited number of promotional messages, before the opt out is in effect. Please note that if you opt-out of receiving marketing-related emails from us, we may still send you administrative messages, from which one cannot opt-out.

If you make use of your choices and privacy rights, you may not be able to use, in whole or
in part, certain Philips Domestic Appliances Services.

Contact us

If you have any questions about this Privacy Notice or about the way Philips Domestic
Appliances processes your Personal Data, please contact our Data Protection Officer
through  Contact | Philips Domestic Appliances. Alternatively, you can send regular mail to
Philips Domestic Appliances, attn. Group Legal (Privacy), Claude Debussylaan 88, 1082 MD
Amsterdam, the Netherlands.

Under applicable law, you have the right to lodge a complaint with a supervisory authority
competent for your country or region.